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The North Face Celebrates 25 Years of Summit Series™

The North Face致敬 Summit Series™ 巔峰系列二十五年傳奇

After a quarter century of global expeditions, the mantra “Athlete Tested. Expedition Proven” sets the stage for the next 25 years of exploration

跨越 ¼ 個世紀的全球探險旅程,始終堅守「Athlete Tested,Expedition Proven」的信念
開啟下一個探索新紀元



Athlete-tested and expedition-proven, The North Face proudly celebrates 25 years of Summit Series™, the brand’s pinnacle performance product collection. Tested by athletes across the globe and proven in some of the harshest conditions and most remote environments, the collection is a showcase of advanced technologies, with continued emphasis on evolving to support mountain athletes and passionate outdoor enthusiasts alike.

全球先鋒戶外品牌 The North Face 秉持著「Athlete Tested,Expedition Proven」的精神,慶祝 The North Face Summit Series™ 巔峰系列誕生 25 週年。自創立以來,系列一直以「為 8,000 公尺級巔峰探索而生」為初心,在極端惡劣條件與偏遠環境中印證其卓越性能。系列產品匯聚前沿科技,持續自我革新,致力為戶外運動員與廣大戶外探索愛好者提供進階裝備。


Since its inception, Summit Series products have allowed climbers, alpinists, skiers, snowboarders, and trail runners to push the limits of human potential and achieve new and never-before feats in the outdoors through its advanced system of layering and performance technologies utilized across technical apparel, footwear, and outdoor gear. These demanding circumstances have pushed new product innovations to include several proprietary technologies found across the collection, including:

自誕生以來,The North Face Summit Series™ 巔峰系列憑藉其運用於專業服飾、鞋履及戶外裝備的先進分層疊穿系統與尖端性能科技,助力高海拔攀登者、滑雪及越野跑等運動員突破人類潛能與極限,在戶外領域成就前所未有的非凡壯舉。嚴苛環境的驗證不僅彰顯了系列的卓越性能,同時持續推動產品科技創新,包括:

‧ DOTKNIT™ - a performance fabric that actively pulls moisture from the skin and expels it;
The North Face 專研雙層針織科技布料,清爽透氣,有效鎖住溫度。

‧ FUTUREFLEECE™ - a revolutionary lightweight heat-trapping technology;
The North Face 專研蜂巢鎖溫絨,輕量同時具高彈性,專為高山環境中的靈活運動設計。

‧ PRODOWN™ - water repellent down that offers high-level warmth and compressibility;
The North Face 專研高性能防潑水鵝絨,無懼潮濕,保暖依然。

‧ VENTRIX™ - dynamic insulation that adapts to your level of activity;
The North Face 專研彈性保暖填充面料,協助調節身體核心溫度。

‧ FLASHDRY™ - technology that eliminates moisture so you stay dry and comfortable;
The North Face 專研乾爽纖維,迅速導出濕氣加快揮發。

‧ FUTURELIGHT™ - an advanced breathable-waterproof technology tuned for high-output activities in all seasons;
The North Face 專研納米殼透氣防水科技,為山野而生。

‧ CLOUDDOWN™ - advanced thermal performance for extreme conditions and cold temperatures
The North Face 專研輕量化高強壓縮保暖科技結構,助力嚴寒遠征。

The milestone also marks the reintegration of GORE-TEX technology into the collection, a highly-regarded wind and waterproof membrane designed to protect you from the elements, as well as the addition of Spectra® yarn, one of the world’s lightest and strongest fibers to provide unmatched durability in ultralight fabrics without a weight penalty.

這項里程碑也標誌著 GORE-TEX 科技重磅回歸 The North Face Summit Series™ 巔峰系列,為探索者提供全方位防護;同時加入全新 Spectra® 高性能纖維,作為全球最輕、最強的纖維之一,在不增加面料重量的前提下,以超輕面料賦予無與倫比的耐用性。


(左:SUMMIT MOUNTAIN GORE-TEX PRO JACKET HK$8,498)

(右:SUMMIT HIMALAYAN DOWN PARKA HK$7,498)

(SUMMIT MOUNTAIN GORE-TEX PRO JACKET HK$8,498)

(SUMMIT HIMALAYAN DOWN PARKA HK$7,498)

As the brand looks forward to the next 25 years of pinnacle performance product innovation, new Summit Series alpine climb and snowsport collections will roll out in the coming months, utilizing several highlighted The North Face technologies, including its most advanced layering system to date, to be announced in October 2025.

展望未來二十五年巔峰性能探索之路,The North Face 將持續推動 Summit Series™ 巔峰系列的創新升級。在未來數月內,The North Face 將融合多項核心科技,陸續推出全新的高山攀登與滑雪運動系列,並將在 2025 年 10 月 初發布迄今最先進的 Advance Mountain Kit 2.0 疊穿系統,續寫探索新章。

About The North Face®

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment.

關於 The North Face®

The North Face 於 1966 年成立,是美國上市公司 VF 集團的重要一員,總部位於美國科羅拉多州的丹佛市內,一直致力於為戶外運動員的每一次嚴酷探險提供專業裝備。 「The North Face」這個名字源自於北部更寒冷和更難以攀登的山脈。 品牌標誌則來自 Half Dome,一座位於美國加州 Yosemite National Park(優勝美地國家公園)裡的山峰,中文名字取為「北面」,象徵著更難更險的戶外探索精神。 1997年,The North Face 採用全新的宣傳標語 「Never Stop Exploring 探索永不停止」,體現品牌的探索精神,並成為品牌最重要的座右銘。 身為領導全球的戶外運動品牌,The North Face 經過專業運動員測試,適應各類戶外需求的產品,致力於探索及挑戰人類潛能的極限;同時,品牌致力於保護戶外環境,透過各類永續 發展方案,降低人類對自然環境所產生的影響。

Store Listing

The North Face Urban Exploration Concept Store
Shop 120B, Level 1, Pacific Place , 88 Queensway, Admiralty
Tel: 2431 0833
WhatsApp: 6379 9641

The North Face Concept Stores
Shop G07, G/F, K11 Art Mall, Tsim Sha Tsui, Kowloon
Tel: 3188 5206
WhatsApp: 6379 9641

分店詳情

The North Face Urban Exploration 概念店
金鐘道88號太古廣場1樓122號舖
電話:2431 0833
WhatsApp: 9267 0718

The North Face 品牌概念店
尖沙咀 K11 Art Mall 地下 G07-10 及 G25 號舖
電話: 3188 5206
WhatsApp: 6379 9641

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The North Face and Aimé Leon Dore Team Up For Limited-Edition Collaboration

The North Face 攜手 Aimé Leon Dore 推出限定聯名系列

The North Face, the world’s leading outdoor brand, is excited to announce its limited-edition collaboration with New York City fashion and lifestyle brand Aimé Leon Dore, which will merge premium outdoor apparel, equipment, and footwear through a refined vision.

全球先鋒戶外品牌 The North Face 正式宣佈,與紐約時尚生活品牌 Aimé Leon Dore 攜手推出限定聯名系列 。此次合作將以精煉的視覺設計為主軸,深度結合兩大品牌在高級戶外服飾、裝備、鞋履及生活風格等方面的特色。


The collection infuses The North Face's dedication to crafting exceptional outdoor products and celebrating exploration with Aimé Leon Dore’s renowned storytelling, which is deeply rooted in heritage and community connection.

系列融入 The North Face 卓越戶外裝備技術,致敬探索精神的品牌基因;並注入 Aimé Leon Dore 植根於品牌文化傳承,以及連結先鋒社群的敘事手法及美學風格。


“Our collaboration with Aimé Leon Dore inspired us to reimagine iconic The North Face pieces originally born on the mountain. We’ve elevated classics like the Nuptse, Denali, Borealis and Verto with pinnacle materializations like Casentino Wool, Leather, and Ballistic Nylon which have unlocked a new depth of color within our Summit Gold, The North Face Blue and Evergreen iconic colors. Aimé Leon Dore's deeply considered point of view enhanced these icons from our DNA with careful consideration,” explains David Whetstone, The North Face’s Director of Global Collaborations and Energy.

The North Face 聯名企劃項目總監 David Whetstone 表示:「今次我們與 Aimé Leon Dore 的合作,啟發我們重塑於山峰之上誕生的經典單品。透過意大利 Casentino 羊毛、優質皮革和高密度彈道尼龍等高性能材質,煥新升級了 Nuptse 羽絨外套、Denali 抓絨外套、Borealis 背包和 Verto 高性能山地鞋等經典產品。在配色方面,我們亦解鎖了 The North Face 星耀金(Summit Gold)、傳奇藍(The North Face Blue)與未央綠 (Evergreen)三大標誌性配色的色彩維度。配合 Aimé Leon Dore 深思熟慮的美學視角,以及其精心雕琢的設計語言,為我們的品牌基因中的經典系列提升至全新層次。」


The North Face’s classic icons are re-imagined through the lens of Aimé Leon Dore, including silhouettes such as the classic Nupste Jacket, which has been re-interpreted in Casentino wool, as well as the Denali jacket reimagined in all nylon.

The North Face 的標誌性經典產品經由 Aimé Leon Dore 的美學濾鏡重塑,帶來全新廓形:標誌性 Nupste 鵝絨服以意大利 Casentino 羊毛材質重新演繹;Denali 抓絨外套則採用尼龍材質全面解構再造。


The full collection will include:
聯名系列將包含以下產品:

Nuptse Jacket in Casentino Wool (HK$7,490) - Made from Casentino wool, sourced from a renowned mill in southern Italy, deeply rooted in the DNA of Aimé Leon Dore. This wool, produced in Tuscany for centuries, features a distinctive "curly" finish due to a treatment called "ratinatura," which gives it thermal insulation and water repellency. A matching hat (HK$1,390) made from the same wool is also available.

The North Face x Aimé Leon Dore 聯名系列 Casentino 羊毛 Nuptse 鵝絨外套(HK$7,490):採用精選意大利南部名廠 Casentino 羊毛,一種植根於 Aimé Leon Dore 品牌基因的材質。來自托斯卡納地區(Tuscany)的 Casentino 羊毛已有百年歷史,並經由 “ratinatura” 特殊工藝處理,呈現標誌性捲曲紋理,兼具保溫性能與抗水性能。系列同步推出同材質羊毛鴨舌帽(HK$1,390),打造完整造型。(僅在 The North Face 香港、台灣指定門市發售)


Denali Jacket in All Nylon (HK$3,590) - These pieces reimagine the iconic Denali jacket as a windproof suit, complete with matching nylon hat (HK$520) .

The North Face x Aimé Leon Dore 聯名系列尼龍材質 Denali 抓絨外套(HK$3,590):將經典 Denali 抓絨外套以防風套裝煥新呈現,配有同系列尼龍材質鴨舌帽(HK$520)


Borealis in All Ballistic Nylon (HK$1,990) - Ballistic nylon appears on the bottom of The North Face’s Iconic Base Camp Duffel for additional abrasion resistance in the most extreme conditions. Here it is used entirely on the Borealis Classic as well as a crossbody bag (HK$740) creating a capsule within the collection.

The North Face x Aimé Leon Dore 聯名系列彈道尼龍 Borealis 背包(HK$1,990): 彈道尼龍材質普遍應用於 The North Face 經典 Base Camp Duffel 手挽袋底部,以增強於嚴苛極端環境下的耐磨能力。今次則運用在整個 Borealis 經典背包及斜揹袋(HK$740)設計,組成聯名系列中的專屬背包組合。


Base Camp Tote Reimagined in Leather (HK$4,490) - This piece merges a functional outdoor archetype with premium materialization using a mix of leather and nylon.


Verto Alpine Shoe (HK$2,290) - The Verto Alpine shoe, known for pinnacle performance, has been reimagined in leather blending the worlds of The North Face and Aimé Leon Dore. Features a Durable, waterproof GORE-TEX® 3L.

The North Face x Aimé Leon Dore 聯名系列 Verto Alpine 高性能登山鞋(HK$2,290):採用皮革材質重新演繹高性能登山鞋,搭載防水 GORE-TEX® 3L 科技,突破戶外機能與都市美學的融合。


Firefighter Jacket (HK$5,490) - Built using a 3 layer waterproof shell for windproof, waterproof, seam-sealed protection, the The North Face x Aimé Leon Dore Firefighter Jacket combines traditional firefighter details and modern performance. D-rings on the sleeves and durable ballistic nylon overlays pay homage to our iconic Mountain Jacket and legendary Base Camp Duffel.

The North Face x Aimé Leon Dore 聯名系列 Firefighter 防水外套(HK$5,490):採用三層防水科技布料,建構防風防水與壓膠防護系統,將傳統消防員服飾細節與現代機能性能完美融合。袖口 D 型環與彈道尼龍的加固層設計,分別向品牌標誌性傳奇 Mountain Jacket 衝鋒衣與 Base Camp Duffel 手挽袋致敬。




The collection is set to launch on Friday, September 19, 2025 at Pacific Place’s The North Face Urban Exploration Concept Store for XPLR members*. The collection is limited and available while stocks last.

此次限定聯名系列將於 2025 年 9 月 19 日(星期五)獨家登陸太古廣場 The North Face Urban Exploration 概念店(僅限XPLR會員)*。數量有限,售完即止。


Wherever you are, never stop exploring.

無論身在何處,探索永不停止。

Product Information
產品資訊
The North Face x Aimé Leon Dore

Nuptse Jacket in Casentino Wool
羊毛 Nuptse 鵝絨外套

Matching hat
羊毛鴨舌帽

HK$7,490

HK$1,390

Denali Jacket in All Nylon
Denali 抓絨外套

HK$3,590

Nylon hat
尼龍材質鴨舌帽

HK$520

Borealis in All Ballistic Nylon
彈道尼龍 Borealis 背包

Crossbody bag
斜揹袋

HK$1,990

HK$740

Base Camp Tote Reimagined in Leather

Verto Alpine Shoe
Verto Alpine 高性能登山鞋

HK$4,490

HK$2,290

Firefighter Jacket
Firefighter 防水外套

HK$5,490

Nuptse Jacket in Casentino Wool
羊毛 Nuptse 鵝絨外套

HK$7,490

Matching hat
羊毛鴨舌帽

HK$748

Denali Jacket in All Nylon
Denali 抓絨外套

HK$3,590

Nylon hat
尼龍材質鴨舌帽

HK$520

Borealis in All Ballistic Nylon
彈道尼龍 Borealis 背包

Crossbody bag
斜揹袋

HK$1,990

HK$740

Base Camp Tote Reimagined in Leather

HK$4,490

Verto Alpine Shoe
Verto Alpine 高性能登山鞋

HK$2,290

Firefighter Jacket
Firefighter 防水外套

HK$5,490

Terms & Conditions:
1. The Collection is only eligible for XPLR members.
2. The Collection is available in stores only and while stocks last.
3. No refunds or product exchanges after purchase is made.
4. The Collection cannot be purchased with member points, promotions or discounts.
5. VF Hong Kong Limited reserves the right of final decision.

條款及細則:
1.必須為XPLR 會員,方可購買以上聯名系列。
2.產品僅供現場發售,售完即止。
3 已出售的產品不設更換或退款,敬請留意。
4.會員不能使用奬賞積分購買以上產品,或與其他優惠及折扣-起使用。
5. VF Hong Kong Limited 保留最終決定權。

About The North Face®

The North Face, a division of VF Corporation was founded in 1966 with the goal of preparing outdoor athletes for the rigors of their next adventure. Named for the most challenging side of the mountain, The North Face has equipped explorers to reach their dreams since its inception. Driven by the mantra of Never Stop Exploring™, The North Face is the world's leading outdoor brand, creating athlete-tested, expedition-proven products that help people explore and test the limits of human potential. The North Face develops, designs, and manufactures performance apparel for men, women, and children with best-in-class products for alpine, ski, snowboarding, climb, trail, running, hike, camping, and outdoor enthusiasts. The brand operates over 1500 retail stores globally and is distributed at premium and specialty retail sporting goods stores worldwide.

關於 The North Face®

The North Face 於 1966 年成立,是美國上市公司 VF 集團的重要一員,總部位於美國科羅拉多州的丹佛市內,一直致力於為戶外運動員的每一次嚴酷探險提供專業裝備。 「The North Face」這個名字源自於北部更寒冷和更難以攀登的山脈。 品牌標誌則來自 Half Dome,一座位於美國加州 Yosemite National Park(優勝美地國家公園)裡的山峰,中文名字取為「北面」,象徵著更難更險的戶外探索精神。 1997年,The North Face 採用全新的宣傳標語 「Never Stop Exploring 探索永不停止」,體現品牌的探索精神,並成為品牌最重要的座右銘。 身為領導全球的戶外運動品牌,The North Face 經過專業運動員測試,適應各類戶外需求的產品,致力於探索及挑戰人類潛能的極限;同時,品牌致力於保護戶外環境,透過各類永續 發展方案,降低人類對自然環境所產生的影響。

About Aimé Leon Dore®

Founded by Teddy Santis in 2014, Aimé Leon Dore is a New York City-based fashion and lifestyle brand known for its focus on high-quality products that blend classic and contemporary styles, drawing inspiration from the city’s diverse cultural influences. aimeleondore.com

關於Aimé Leon Dore®

Aimé Leon Dore由泰迪·桑蒂斯(Teddy Santis)於2014年創立,這家植根紐約的時尚生活方式品牌,以精工品質著稱,巧妙復刻經典美學並融入當代風格,從其所在城市的多元文化交融中持續汲取靈感。 aimeleondore.com

Store Listing

The North Face Urban Exploration Concept Store
Shop 120B, Level 1, Pacific Place , 88 Queensway, Admiralty
Tel: 2431 0833

分店詳情

The North Face Urban Exploration 概念店
金鐘道88號太古廣場1樓120 B 號舖
電話:2431 0833

Posted on

FW25 UE September

Blurring Boundaries, Flexible Tension
流動線條展現從容美學

Blurring Boundaries,
Flexible Tension
流動線條展現從容美學

"Regardless of her style, personality, or
lifestyle, any woman can find the right piece.”

「不管是什麼樣風格、個性、生活狀態的女性,
都能找到合適的單品。」

Andrea Jiapei Li, The North Face Urban Exploration Designer

The North Face UE 設計師 Andrea Jiapei Li(李佳佩)

The North Face Urban Exploration 2025 Fall Collection

UE 2025 秋季系列

"Regardless of her style, personality, or
lifestyle, any woman can find the right piece.”

「不管是什麼樣風格、個性、生活狀態的女性,
都能找到合適的單品。」

Andrea Jiapei Li, The North Face Urban Exploration Designer

The North Face UE 設計師 Andrea Jiapei Li(李佳佩)

The North Face Urban Exploration 2025 Fall Collection

UE 2025 秋季系列

Inspired by vintage styles from the brand‘s
archives, the M X-FRAME HARDSHELL JACKET
features a layered design with contrasting lunar
blue and linen yellow panels. A classic "X" detail
on the back revives the Y2K retro trend.

男士硬殼外套設計靈感來自品牌復古典藏款式,
以月壤藍與亞麻黃拼色打造層次感,並於後背加入
經典「X」拼接造型,再現千禧復古潮流。

Paired with the matching M SIDE ZIP HARDSHELL
PANTS, which include convenient two-way side
zippers and a waterproof, breathable fabric, this
outfit creates a versatile, avant-garde look.

搭配同色系男士硬殼衝鋒褲,於側邊加入方便的
雙向拉鍊,並採用防水透氣的面料同時,打造多變
先鋒造型。

M X-FRAME HARDSHELL JACKET

硬殼外套

HKD 6,498

M ASYMMETRICAL HYBRID
FLEECE JACKET

防潑水抓絨外套

HKD 2,598

M SMALL LOGO SS TEE

刺繡LOGO純棉T恤

HKD 528

M SIDE ZIP HARDSHELL PANTS

硬殼衝鋒褲

HKD 2,898

M X-FRAME HARDSHELL JACKET

硬殼外套

HKD 6,498

M ASYMMETRICAL HYBRID
FLEECE JACKET

防潑水抓絨外套

HKD 2,598

M SMALL LOGO SS TEE

刺繡LOGO純棉T恤

HKD 528

M SIDE ZIP HARDSHELL PANTS

硬殼衝鋒褲

HKD 2,898

The W CITY EXPLORATION JACKET applies
GORE-TEX technology in a flattering A-line silhouette
for a modern urban aesthetic.

女士城市探索外套採用 GORE-TEX 科技,以修飾
身形的 A 字剪裁呈現,演繹現代都市美學。

Paired with the jacket, the W CITY EXPLORATION
SWEATSHIRT features a textured fabric and a
thoughtful zippered slit at the hem for both
practicality and a relaxed feel.

內搭採用織物面料工藝的女士城市探索毛衣,下擺
加入細心的拉鍊開衩設計,兼顧實用與從容感。

W CITY EXPLORATION JACKET

城市探索外套

HKD 5,998

W URBAN EXPLORER KNIT SWEATER

圓領落肩袖毛衣

HKD 1,998

W STRETCHY FLARED PANTS

防風防潑水喇叭褲

HKD 1,798

GLENCLYFFE URBAN LOW

機能休閒鞋

HKD 1,098

W CITY EXPLORATION JACKET

城市探索外套

HKD 5,998

W URBAN EXPLORER KNIT SWEATER

圓領落肩袖毛衣

HKD 1,998

W STRETCHY FLARED PANTS

防風防潑水喇叭褲

HKD 1,798

GLENCLYFFE URBAN LOW

機能休閒鞋

HKD 1,098

For protection from the elements, the M LAYERED
PARKA HARDSHELL JACKET is made with
tear-resistant, waterproof DRYVENT™ fabric.

男士硬殼派克外套表面使用防撕裂DRYVENT™
防水面料。

When worn with the M CRYPTIC PULLOVER and M
EVD TWIL WIDE PANTS, the ensemble pays homage
to classic style sensibilities while incorporating modern
functional details.

搭配男士落肩毛衣男士休閒長褲,致敬經典同時
注入現代機能設計細節,讓每一次城市出行都能成
為啟發靈感的來源。

M LAYERED PARKA HARDSHELL JACKET

硬殼派克外套

HKD 5,498

M CRYPTIC PULLOVER

落肩毛衣

HKD 1,998

M EVD TWIL WIDE PANTS

休閒長褲

HKD 1,798

GLENCLYFFE URBAN LOW

機能休閒鞋

HKD 1,098

M LAYERED PARKA
HARDSHELL JACKET

硬殼派克外套

HKD 5,498

M CRYPTIC PULLOVER

落肩毛衣

HKD 1,998

M EVD TWIL WIDE PANTS

休閒長褲

HKD 1,798

GLENCLYFFE URBAN LOW

機能休閒鞋

HKD 1,098

The W DRYVENT HARDSHELL CAPE COAT
reinterprets the vintage mountaineering poncho with
an A-line loose fit and an asymmetrical zipper design
that adds a pioneering touch.

女士硬殼外套以 A 字寬鬆剪裁重塑復古登山斗篷
廓形,不對稱的拉鍊設計展現先鋒個性。

Worn as a base layer, the W WIND LONG DRESS,
made with WINDWALL fabric, effectively wards off
cold winds. This one-piece design effortlessly creates
a relaxed, layered look, adding depth to the outfit.

內搭女士長袖防風連身裙,WINDWALL 面料有效
抵禦寒風,一件式設計輕鬆塑造鬆弛感造型,令
造型更具層次感。

W DRYVENT HARDSHELL CAPE COAT

硬殼外套

HKD 4,498

W WIND LONG DRESS

長袖防風連身裙

HKD 2,298

GLEN CANYON POCKET CROSSBODY

單肩包

HKD 528

W FASTPACK ULTRA GORE-TEX

防水抓地徒步鞋

HKD 1,698

W DRYVENT HARDSHELL
CAPE COAT

硬殼外套

HKD 4,498

W WIND LONG DRESS

長袖防風連身裙

HKD 2,298

GLEN CANYON
POCKET CROSSBODY

單肩包

HKD 528

W FASTPACK ULTRA GORE-TEX

防水抓地徒步鞋

HKD 1,698

Posted on Leave a comment

The North Face Launches New Summit Series™ Flora Alpina Breaking Speed Barriers, Adapting to High-Altitude Environments

The North Face 推出全新 Summit 巔峰系列™ Flora Alpina 及秋冬 Summit Run 越野跑系列
突破競速界限 適應高海拔生境

The North Face launches the new Summit Series™ Flora Alpina and Fall/Winter Summit Run Trail Running Collection, empowering explorers to unleash their boundless potential and conquer the mountains with ease. Born from an uncompromising spirit of exploration, the Summit Series™ includes product lines for trail running, high-altitude mountaineering, and skiing. It incorporates cutting-edge technology to provide advanced protection, helping explorers unlock their potential and push boundaries in harsh environments.

The North Face 推出全新 Summit 巔峰系列™ Flora Alpina 及秋冬 Summit Run 越野跑系列,助力探索者們發揮無盡潛能,從容不迫地征服山野。Summit Series 巔峰系列™ 誕生於絕不妥協的探索精神,系列包括越野跑、高海拔攀登和滑雪三大品類產品,注入前沿科技進階防護,助力探索者們在嚴苛環境激發潛能,探索無盡。

The Flora Alpina Collection is specifically designed to meet the challenges of the world's toughest ultra-trail races. With this collection, The North Face has created a range of high-performance competition gear that embodies the resilience and vitality of rare alpine wildflowers on the mountain trails. Even when facing the unpredictable conditions and technical terrain of the high alps, the collection demonstrates extreme adaptability. The new Fall/Winter Summit Run Trail Running Collection also continues to incorporate innovative technologies. Each item has been tested by professional athletes and validated by usage in real competitions, comprehensively improving performance for explorers to break through their racing limits.

Flora Alpina 系列專為應對世界上最艱難的超級越野賽事的挑戰而打造的。展現高山花卉的韌性與生命力,打造一系列高性能比賽裝備,正如山徑邊罕見的高山花卉般,即使面對高寒山地的多變環境和複雜地形,仍能盡顯極端適應力。全新秋冬 Summit Run 越野跑系列則繼續融入創新科技,每件單品均經過專業運動員測試及在真實比賽中驗證,全面提升性能,伴隨探索家突破競速界限。

As the brand's most advanced race-day shoe yet, The North Face Summit Series VECTIV PRO 3 launches with the new Flora Alpina Collection. The design inspiration comes from Chamonix Mont Blanc, integrating the “primrose” (primula malacoides) that inhabits the alpine region to convey resilience just like athletes display in the face of difficult competition as they constantly adapt and evolve to achieve peak performance. VECTIV PRO 3 pairs a VECTIV™1 dual-stacked carbon-fibre plate system with ultralight materials to create unparalleled propulsion, delivering a breakthrough lightweight and fast experience. The sole is also equipped with a durable 3.5mm SURFACE CTR2 rubber outsole to provide strong grip capable of easily handling various terrains. The dual-layered ultralight, nitrogen-infused DREAM foam midsole provides flexible and comfortable cushioning for runners in long-distance races.

作為品牌迄今為止最高階的賽事鞋款,The North Face Summit 巔峰系列 VECTIV PRO 3 雙碳野王越野跑鞋推出全新 Flora Alpina 系列。設計靈感源自於嚴寒的白朗峰霞慕尼,融入於高山棲息的報春花,好比運動員在競賽中面對險峻形勢時環境所展現的韌性,不斷適應進化,達至巔峰表現。跑鞋採用創新 VECTIV™1 雙碳板推進結構,以輕量材質打造無比的推進力,帶來突破性的輕量疾速體驗。鞋底亦採用專利 SURFACE CTRL2 耐用橡膠⼤底,配備 3.5mm 鞋齒,以強勁的抓地力輕鬆應各種地形。搭配輕量高回彈雙層 DREAM Foam 緩震中底設計,為跑手的長距離賽事提供柔韌舒適的緩震效果。

The Summit Run Vest 10L uses a stabilised design to reduce friction and actively adjust on the move, effectively suppressing bounce and allowing runners to focus on the race. With the new side compression strap, it is convenient to adjust the vest’s tightness around the chest, making it comfortable during competition. The vest also incorporates a breathable back panel, streamlined pocket, and multi-layer storage space to improve functionality during running or training while making the vest lighter and more fitted to the body. Two 500ml soft flasks in the chest pockets make it easy for runners to replenish their energy and rehydrate while helping balance the overall load of their vest without hindrance.

Summit 巔峰系列 Run Vest 10 越野背心採用立體穩定結構,減少摩擦和主動調節,有效抑制晃動,讓跑手更加專注賽事。配合全新側面壓縮帶設計,方便調節胸腔周圍的鬆緊度,在競賽中舒適自如。背心同時加入透氣背板、精簡的口袋設計以及多層收納空間設計,有助提升在跑步或訓練中的機能性,使背心更輕盈、更貼合身體。兩個在胸前口袋的 500 毫升軟水壺,方便跑手補充能量之外,同時有助於平衡背心的整體負重,無阻跑手突破極限。

Take your trail gear to the next level with the Summit High Trail T-Shirt. It features FlashDry-Pro™3 fabric which effectively wicks away moisture and sweat and enhances breathability to keep you dry and comfortable throughout your workouts. The design also incorporates a split hem and underarm gussets, with seam tailoring that helps reduce friction to ensure freedom of movement and prepare explorers for steep mountain trails. The Pacesetter Short is made of highly elastic, lightweight, and breathable fabric, which effectively wicks away moisture and sweat to regulate body temperature. Coupled with patented LIGHTRANGE™ sun protection, quick-drying technology, as well as ingenious multiple pockets and inner lining design ingenuity, it brings impeccable comfort.

讓你的越野裝備更上一層樓,Summit High Trail 越野短袖上衫採用 FlashDry-Pro™3 面料,有效吸濕排汗,在增強透氣性的同時,保持運動全程乾爽舒適。設計上亦加入分衩下擺和腋下裁片,接縫剪裁則有助減少摩擦,確保活動自如,為陡峭的山徑做足準備。Pacesetter 越野短褲以極具彈性的輕量高透氣面料打造,有效吸濕排汗鎖住體溫;加上專利 LIGHTRANGE™ 防曬速乾科技,以及多個口袋和內襯褲等設計巧思,帶來無可挑剔的舒適感。

The new Summit Series FW25 Summit Run is also launching in this season's popular mint green, symbolizing a vibrant and energetic attitude toward life. This collection continues to embody The North Face's innovative spirit and professional design philosophy, empowering outdoor athletes to push their limits and unlock the natural charm of the outdoors, regardless of changing weather or environments.

全新秋冬 Summit Run 越野跑系列同步以今季流行的薄荷綠色登場,寓意充滿生機與活力的生活態度,繼續詮譯 The North Face 的創新精神與專業設計理念,讓戶外運動員無論在多變天氣和環境中依然能夠繼續突破自我,釋放自然魅力。

For every step of a long and challenging journey, comfort and propulsion are non-negotiable. The North Face VECTIV Enduris 4 Shoes are meticulously crafted for long-distance trail runners. They feature a lightweight, thicker DREAM Foam midsole to enhance cushioning, ensuring continuous, flexible comfort and powerful performance over complex terrain. The new generation VECTIV 3.0 system combines a full-length TPU plate with a rocker midsole geometry, specifically designed to boost forward propulsion on the trails. The outsole features durable SURFACE CTRL rubber with 4mm lugs, providing a secure grip on loose ground conditions. The VECTIV Enduris 4 helps runners face any challenge, redefining what's possible in trail running.

在漫長挑戰的每一步,舒適與動力皆不可妥協。The North Face VECTIV Enduris 4 越野跑鞋專為長距離越野跑者匠心打造,採用輕量高回彈的 DREAM Foam 雙層超臨界發泡緩震中底,強化緩震效果,確保跑者在長距離征途中持續柔韌舒適,並於複雜地形中展現持久澎湃的表現。全新一代 VECTIV 3.0 系統結合全掌 TPU 承托板與弧形滾筒中底設計,專注提升越野推進力。鞋底以耐用的 SURFACE CTRL 橡膠搭配4mm抓地鞋齒,於鬆軟地形中穩固抓地,助跑者無懼挑戰,讓VECTIV Enduris 4 重新定義跑野的無限可能。

In unpredictable mountain environments, every challenge from the wind and rain requires a lightweight yet durable shield. The Summit Series™ Summit Superior FUTURELIGHTTM Jacket uses The North Face’s proprietary FUTURELIGHT™4 3L nanomembrane technology. This offers a combination of lightweight breathability with waterproof and windproof performance, effectively blocking rain while maintaining excellent ventilation. The jacket is also packable for easy transport, giving explorers a lightweight, comfortable, and quiet experience. This allows runners to move forward confidently, no matter the weather.

在多變山地環境中,每一次風雨挑戰皆需要輕巧而堅韌的守護。Summit 巔峰系列™ Superior 防水外殼外套採用 The North Face 專利的 FUTURELIGHT™4 3L納米薄膜技術,兼具輕量透氣與防水防風性能,有效阻隔雨水滲入,同時保持絕佳透氣性。外套同時能靈活收納便於攜帶,為探索者帶來輕盈、舒適且靜音的極致著感體驗,助跑者無懼風雨,穩健前行。


The new Summit Series™ Flora Alpina is now exclusively available at The North Face Concept Stores in K11 Art Mall. Summit Series FW25 Summit Run has also officially arrived at all The North Face stores. Join The North Face to continuously evolve and explore new dimensions of the outdoors.

全新 Summit 巔峰系列™ Flora Alpina 現獨家登陸 K11 Art Mall The North Face 品牌概念店;而秋冬 Summit Run 越野跑系列亦已正式登陸各 The North Face 門市。立刻攜手 The North Face 不斷進化,探索山野新緯度。


Wherever you are, never stop exploring.

無論身在何處,探索永不停止。

Product Information
產品資訊
F25 Flora Alpina
F25 Summit Run

W SUMMIT PACESETTER 3IN SHORT

HK$748

W SUMMIT CHAMLANG SOFTSHELL PANT

HK$2,598

M ALTAMESA 300

HK$948

APAC BASIN 24

TNF RUN POLE SLEEVE

HK$1,098

HK$268

W SUMMIT PACESETTER 3IN SHORT

HK$748

W SUMMIT CHAMLANG SOFTSHELL PANT

HK$2,598

M ALTAMESA 300

HK$948

APAC BASIN 24

TNF RUN POLE SLEEVE

HK$1,098

HK$268

Store Listing

The North Face Urban Exploration Concept Store
Shop 120B, Level 1, Pacific Place , 88 Queensway, Admiralty
Tel: 2431 0833

The North Face Exploration Concept Store
Shop 402-406, 4/F, Hysan Place, 500 Hennessy Road, Causeway Bay
Tel: 2892 1113

The North Face Concept Stores
Shop G07, G/F, K11 Art Mall, Tsim Sha Tsui, Kowloon (Exclusive for Summit Series™ Flora Alpina)
Tel: 3188 5206

Shop 505-505A, 5/F, New Town Plaza, Sha Tin
Tel: 2609 1110


分店詳情

The North Face Urban Exploration 概念店
金鐘道88號太古廣場1樓122號舖
電話:24310833

The North Face 品牌探索概念店
銅鑼灣希慎廣場軒尼詩道500號 4 樓 402-406 號舖
電話:28921113

The North Face 品牌概念店
尖沙咀 K11 Art Mall 地下 G07-10 及 G25 號舖 (獨家發售 Summit 巔峰系列™ Flora Alpina)
電話: 31885206

沙田新城市廣場 1 期 5 樓 505-505A 號舖
電話: 26091110


Remarks:

1. The VECTIV™ System is an integrated trail racing solution, combining a stabilizing plate (TPU or carbon-fiber plate), midsole, and outsole for enhanced propulsion, cushioning and control.
2. Surface CTRL is the new high performance rubber compound featuring unparalleled grip on wet and dry surfaces, rugged longevity and optimal ground adaptability.
3. FlashDry-Pro™: This technology offers the highest performance and is engineered to pull moisture from the skin, push it to the surface layer and then disperse it over a large area, so it can dry as quickly as possible.
4. FUTURELIGHT:Revolutionary breathable-waterproof technology by THE NORTH FACE


1. VECTIV™:VECTIV 承托板系統以及高回彈DREAM超臨界發泡中底科技,配合高性能一體式雙層承托板系統,增強在各種戶外地形上的推進力和穩定性,為使用者提供更全面的性能優勢。
2. SURFACE CTRL:全新的高性能橡膠配方不但能在乾濕地面提供無與倫比的抓地力,並且能適應多種地形。
3. FlashDry-Pro:技術令布料表面能夠導出並揮發濕氣,達至快速乾燥的性能,讓穿著者在高強度運動的過程中依然能夠保持乾爽舒適。
4. FUTURELIGHT:THE NORTH FACE 自主研發的FUTURELIGHT®新型透氣防水薄膜技術,全新科技不僅提供出色的防水性能,還能提供良好的透氣性能。同時保持柔軟舒適,耐用。


Posted on

SS25 UE August

Lights, Shadows, and Streamlined Silhouettes
光影流線美學

Lights, Shadows,
and Streamlined
Silhouettes
光影流線美學

"This collection isn’t about each piece being a
standalone design; instead, it’s built through
layers and interactions, coming together as a
cohesive and fully functional system.”

「這次的衣服並不是每一件單獨完成的設計,而是透過層層疊加、
相互作用,整體上構成了完整的功能系統。」

Naohiro Fujisaki, The North Face Urban Exploration Designer

The North Face UE 設計師 Naohiro Fujisaki(藤崎尚大)

The North Face Urban Exploration 2025 Fall Collection

UE 2025 秋季系列

"This collection isn’t about each piece being a
standalone design; instead, it’s built through layers
and interactions, coming together as a cohesive and
fully functional system.”

「這次的衣服並不是每一件單獨完成的設計,而是透過層層疊加、
相互作用,整體上構成了完整的功能系統。」

The North Face UE 設計師 Naohiro Fujisaki(藤崎尚大)

Naohiro Fujisaki, The North Face Urban Exploration Designer

The North Face Urban Exploration 2025 Fall Collection

UE 2025 秋季系列

The M DENIM HYBRID JACKET features a
loose silhouette cut, paired with matching M
TRIPLE SIDE SEAM DENIM PANTS for a
layered look.

Wear the M DENIM MODULAR VEST on top,
which includes detachable three-dimensional
pockets that can be converted into a crossbody
bag anytime, to add storage space and enjoy a
perfect fusion of functional design and
practicality.

男士牛仔拼接外套以寬鬆的輪廓剪裁呈現,搭
配同款牛仔長褲,打造疊穿層次風格。

外搭模組化牛仔馬甲,更附可拆卸的立體口袋,
隨時隨地變成斜孭袋,增添收納空間,凸顯機
能設計巧思與實用的完美結合。

M DENIM HYBRID JACKET

牛仔拼接外套

HKD 2,898

M DENIM MODULAR VEST

模組化牛仔馬甲

HKD 1,998

M EVD SS LOGO TEE

重磅純棉短袖T恤

HKD 528

M TRIPLE SIDE SEAM DENIM PANTS

休閒寬鬆牛仔長褲

HKD 1,598

M DENIM HYBRID JACKET

牛仔拼接外套

HKD 2,898

M DENIM MODULAR VEST

模組化牛仔馬甲

HKD 1,998

M EVD SS LOGO TEE

重磅純棉短袖T恤

HKD 528

M TRIPLE SIDE SEAM DENIM PANTS

休閒寬鬆牛仔長褲

HKD 1,598

The W MODULAR DENIM JACKET, with its A-line
silhouette and vintage-inspired shoulder design,
easily captures a retro style aesthetic.

Wearing it with the W MODULAR CROPPED DENIM
VEST and W FLARED DENIM MAXI SKIRT unlocks
a vintage denim vibe for versatile urban looks.

以 A 字輪廓與肩部復古靈感設計的女士模組化牛
仔外套,輕鬆拿捏復古風格。

外搭女士短款牛仔背心,下裝搭配女士喇叭牛仔
長裙,一鍵解鎖復古牛仔風格,自由塑造都市多元
造型。

W MODULAR DENIM JACKET

模組化牛仔外套

HKD 2,898

W MODULAR CROPPED DENIM VEST

短款牛仔背心

HKD 1,998

W RELAXED LOGO SS TEE

重磅純棉短袖T恤

HKD 528

W FLARED DENIM MAXI SKIRT

喇叭牛仔長裙

HKD 1,998

W MODULAR DENIM JACKET

模組化牛仔外套

HKD 2,898

W MODULAR CROPPED DENIM VEST

短款牛仔背心

HKD 1,998

W RELAXED LOGO SS TEE

重磅純棉短袖T恤

HKD 528

W FLARED DENIM MAXI SKIRT

喇叭牛仔長裙

HKD 1,998

M LAYERED MOUNT HARDSHELL JACKET
adopts vintage seam lines for added layering
possibilities and is constructed with DRYVENT
waterproof fabric to guard every step of urban
exploration in all weather conditions.

Paired with M LS PULLOVER SHIRT and M
CARGOTROUSERS, it easily adapts to the city’s
changing scenes, balancing function and style.

男士硬殼外套則採用復古裁線剪裁,增加層次
感,配備 DRYVENT 防水面料,全天候守護
都市探索的每一步。

搭配男士套頭衫工裝長褲,輕鬆應對城市多
變場景,兼顧功能性與型格。

M LAYERED MOUNT HARDSHELL JACKET

男士硬殼外套

HKD 4,498

M LS PULLOVER SHIRT

套頭衫

HKD 1,998

M CARGO TROUSERS

工裝長褲

HKD 1,798

HEDGEHOG 06 RVST GORE-TEX

刺蝟06徒步鞋

HKD 1,498

M LAYERED MOUNT HARDSHELL JACKET

男士硬殼外套

HKD 4,498

M LS PULLOVER SHIRT

套頭衫

HKD 1,998

M CARGO TROUSERS

工裝長褲

HKD 1,798

HEDGEHOG 06 RVST GORE-TEX

刺蝟06徒步鞋

HKD 1,498

The W FEMININE DRYVENT HARDSHELL JACKET
merges structured sleeves and drop-shoulder cuts,
while the W HYBRID SWEATSHIRT features
innovative fabric piecing patterns and multiple pocket
design details.

Complemented by the  W URBAN EXPLORER
CASUAL PANTS in a loose fit enables a free flowing
style that expresses unique personality.

女士防水硬殼外套則結合寬挺衣袖及落肩剪裁;內
搭女款拼色長袖衫,採用創新布料拼接,同時加入
多個口袋設計 巧思。

下裝搭配女裝休閒長褲,同樣採用寬鬆版型,讓你
隨心搭配,展現獨特風格。

W FEMININE DRYVENT HARDSHELL JACKET

防水硬殼外套

HKD 3,598

W HYBRID SWEATSHIRT

拼色長袖衫

HKD 1,398

W URBAN EXPLORER CASUAL PANTS

休閒長褲

HKD 1,298

HEDGEHOG 06 RVST GORE-TEX

刺蝟06徒步鞋

HKD 1,498

W FEMININE DRYVENT HARDSHELL JACKET

防水硬殼外套

HKD 3,598

W HYBRID SWEATSHIRT

拼色長袖衫

HKD 1,398

W URBAN EXPLORER CASUAL PANTS

休閒長褲

HKD 1,298

HEDGEHOG 06 RVST GORE-TEX

刺蝟06徒步鞋

HKD 1,498

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SS25 UE JULY

Moving like the wind.
形影如風

Moving like the wind.
形影如風

Move with the wind, fearlessly forward.
As the winds rise, so does urban evolution.

伺風而動,無畏前行 。
風起雲湧,都市進化 。

The North Face Urban Exploration Spring/Summer
2025 collection

UE 2025春夏系列

Move with the wind, fearlessly forward.
As the winds rise, so does urban evolution.

伺風而動,無畏前行。
風起雲湧,都市進化。

The North Face Urban Exploration Spring/Summer
2025 collection

UE 2025春夏系列

M TWO-LAYER SHELL JACKET perfects the details by
combining a multi-pocket vest outer layer with a
long-sleeved zipper jacket liner.

男士二合一防水衝鋒衣雙層穿搭結構,採用超輕量2.5層防
水面料,外層加入多口袋馬甲設計,內層則為長袖拉鍊外
套,層次感展現型格張力 。

M 2 IN 1 LW HARDSHELL JACKET

二合一防水衝鋒衣

HKD 4,998

M MOUNTAIN SS TEE GRAPHIC TEE

山地文字短袖T恤

HKD 598

M LIGHTWEIGHT SUMMER SHORTS

輕便夏季短褲

HKD 1,098

M 2 IN 1 LW HARDSHELL JACKET

二合一防水衝鋒衣

HKD 4,998

M MOUNTAIN SS TEE GRAPHIC TEE

山地文字短袖T恤

HKD 598

M LIGHTWEIGHT SUMMER SHORTS

輕便夏季短褲

HKD 1,098

Made of semi-transparent checkered fabric, W PONCHO
JACKET features DWR water-repellent technology
combined with a left shoulder flap accent for added flair.

Pair it with the W LIGHTWEIGHT SS TEE and W WOVEN
CASUAL PANTS which easily transition from wide-leg to
barrel-leg silhouettes to meet your everyday needs.

採用 DWR 防潑水科技的女士斗篷外套,全身均採用半透明格
紋面料,左肩配有額外面料增加層次感。

搭配女士輕便短袖T恤女士梭織休閒褲,褲子下擺能隨意調
節成闊腿褲型或木桶褲型,讓你自由切換迎合穿著需求。

W PONCHO JACKET

斗篷外套

HKD 1,698

W LIGHTWEIGHT SS TEE

輕便短袖T恤

HKD 698

W WOVEN CASUAL PANT

梭織休閒褲

HKD 1,298

W PONCHO JACKET

斗篷外套

HKD 1,698

W LIGHTWEIGHT SS TEE

輕便短袖T恤

HKD 698

W WOVEN CASUAL PANT

梭織休閒褲

HKD 1,298

The M MOUNTAIN SS GRAPHIC TEE with a fun
color-shifting pattern that fully reveals itself once
exposed to water, as well as the M LIGHTWEIGHT
SUMMER SHORTS infused with WINDWALL®
water-repellent technology.

男士山地文字短袖T恤,前後印有遇水後會變色並顯示
完整圖案的印花;下身可搭配男士輕便夏季短褲,配上
WINDWALL® 防潑水實用主義,完美演繹夏日機能風穿
搭。

M 2 IN 1 LW HARDSHELL JACKET

二合一防水衝鋒衣

HKD 4,998

M MOUNTAIN SS TEE GRAPHIC TEE

山地文字短袖T恤

HKD 598

M LIGHTWEIGHT SUMMER SHORTS

輕便夏季短褲

HKD 1,098

M OFFTRAIL HIKE GORE-TEX

防水透氣徒步鞋

HKD 1,398

M 2 IN 1 LW HARDSHELL JACKET

二合一防水衝鋒衣

HKD 4,998

M MOUNTAIN SS TEE GRAPHIC TEE

山地文字短袖T恤

HKD 598

M LIGHTWEIGHT SUMMER SHORTS

輕便夏季短褲

HKD 1,098

M OFFTRAIL HIKE GORE-TEX

防水透氣徒步鞋

HKD 1,398

The W LTWT POCKET SHORTS crafted in light
and flowy plaid fabric, as well as a versatile
three-piece outer skirt that is easily styled in an
array of different looks.

女士雙層口袋褲裙,輕薄飄逸的格紋面料,加上外層三
片式半截裙設計,盡顯可塑性,滿足多樣穿搭。

W PONCHO JACKET

斗篷外套

HKD 1,698

W RELAX LOGO SS TEE

城市休閒短袖T恤

HKD 498

W LTWT POCKET SHORTS

雙層口袋褲裙

HKD 1,298

W OFFTRAIL HIKE GORE-TEX

防水透氣徒步鞋

HKD 1,398

W PONCHO JACKET

斗篷外套

HKD 1,698

W RELAX LOGO SS TEE

城市休閒短袖T恤

HKD 498

W LTWT POCKET SHORTS

雙層口袋褲裙

HKD 1,298

W OFFTRAIL HIKE GORE-TEX

防水透氣徒步鞋

HKD 1,398

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The North Face Unveils New Urban Exploration Concept Store at Pacifi c Place, Hong Kong – Embarks on a Journey with the 2025 Spring/Summer Collection to Trace the Winds and Paths of Summer

The North Face Urban Exploration Concept Store has newly opened at Pacific Place, Admiralty. Inspired by The North Face's iconic 2-Meter Dome Tent, the new store seamlessly integrates the brand's classic outdoor elements into the fast-paced rhythm of urban life. It creates a unique space that combines outdoor exploration and futuristic aesthetics, comprehensively upgrading both the design concept and store visual merchandising to offer urban explorers a brand-new shopping experience.

The North Face Urban Exploration 概念店於金鐘太古廣場隆重開幕,新店以 The North Face 標誌性 2 米高圓頂帳篷為設計靈感,將品牌的經典戶外元素完美融入城市急速的生活節奏,打造兼具戶外探索及未來感的獨特空間,全面升級設計概念及店舖視覺陳列,為各位都市探索者帶來全新的購物體驗。

The newly designed Urban Exploration Concept Store encourages explorers to uncover hidden gems in the city while creating a space that connects emotionally. It brings together the Urban Exploration, Outdoor, and Summit Series, offering a one-stop retail experience.

Urban Exploration 概念店全新設計概念鼓勵探索者發掘城市隱藏脈絡中的秘密之餘,更希望營造情感共鳴和聯繫的購物空間,同時集合品牌 Urban Exploration、戶外單品、以及 Summit 巔峰系列,為消費者提供一站式零售體驗。

The new store features a minimalist gray and white color palette, with soft lighting designed to simulate natural light, creating a comfortable atmosphere and an immersive shopping environment. Tent-like barriers are erected along the interior walls, with tent poles running through the entire display space. An outdoor-style shoe wall showcases the latest items, to evoke explorers' yearning for urban adventure. The store also features a sofa chair inspired by The North Face’s Iconic Duffel Bag, providing a space for fashion-forward city explorers to unwind while comfortably browsing the latest items.

新店以簡約的灰白色系為主調,柔和的燈光設計模擬自然光影,營造舒適的氛圍並打造沉浸式的購物空間。內牆亦豎起帳篷作屏障,以帳桿貫穿整個陳列空間,並設有充滿戶外風格的鞋牆展示最新單品,結合都市機能風,喚起探索者對城市探索的嚮往。店內更擺設以 The North Face 經典單品 Duffel Bag 為設計靈感的沙發椅子,為一眾熱愛城市探索和充滿時尚觸覺的客人提供交流的空間,同時讓客人更舒適地瀏覽最新單品。

The Urban Exploration series will continue empowering explorers to traverse the city in functional and fashionable outfi ts and embark on a free-spirited "Never Stop Exploring" journey through its stylish designs. The latest North Face Urban Exploration campaign is also launching at the Pacifi c Place bus station, accompanying explorers through every step of their journey. To celebrate the opening of the The North Face Urban Exploration Concept Store, customers who visit the new store at Shop 120B on Level 1 Pacifi c Place and spend HK$2,300 or more will receive a special edition phone lanyard. New members who register or follow the offi cial @thenorthface_ue Instagram will also receive a free gift, available while supplies last.

Urban Exploration 系列將繼續透過其功能性與時尚兼備的設計,讓各位探索者身穿具機能感的穿搭遊歷都市,以率性的姿態踏上「Never Stop Exploring」的全新旅程。The North Face Urban Exploration 最新形象廣告更登陸太古廣場巴士站,讓城市探索延伸到戶外,伴隨你探索的每一步。為慶祝新店開幕,即日起到訪金鐘太古廣場一樓120B 新店,購物滿港幣$2,300 即可獲贈特別版手機掛繩乙條,新會員註冊或關注 @thenorthface_ue 官方 Instagram 亦將獲贈免費禮品,禮品數量有限,送完即止。

About The North Face Urban Exploration

The North Face Urban Exploration provides a way for city explorers to express themselves freely. Drawing from the brand's outdoor heritage and classic products, The North Face UE combines cutting-edge design with high-quality functional fabrics, embodying the brand concept of "Never Stop Exploring." It enhances urban living through functionality, empowering explorers with limitless inspiration and strength. No matter how variable the weather or environment in the city, this boundaryless gear allows for eff ortless movement through urban spaces.

關於 The North Face Urban Exploration

秉持著「Never Stop Exploring」(永不停止探索)的品牌精神,The North Face Urban Exploration象徵對宇宙萬物無止盡的尋找,追求與好奇。 這條 The North Face 旗下的高機能時尚支線融合了創新的設計元素、豐富的細節和高端機能性物料,以一變來應對繁華鬧市的萬變。

About The North Face®

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product off erings are available in retailers of professional sports brands across the globe.

For more details, please visit https://www.thenorthface.com.hk or contact us for more brand news.

關於 The North Face®

The North Face 於 1966 年成立,是美國上市公司 VF 集團的重要一員,總部位於美國科羅拉多州的丹佛市內,一直致力於為戶外運動員的每一次嚴酷探險提供專業裝備。 「The North Face」這個名字源自於北部更寒冷和更難以攀登的山脈。品牌標誌則來自 Half Dome,一座位於美國加州Yosemite National Park(優勝美地國家公園)裡的山峰,中文名字取為「北面」,象徵著更難更險的戶外探索精神。 1997年,The North Face 採用全新的宣傳標語 “Never Stop Exploring 探索永不停止”,體現品牌的探索精神,並成為品牌最重要的座右銘。身為領導全球的戶外運動品牌,The North Face 經過專業運動員測試,適應各類戶外需求的產品,致力於探索及挑戰人類潛能的極限;同時,品牌致力於保護戶外環境,透過各類永續發展方案,降低人類對自然環境所產生的影響。 The North Face 產品於全球各地的優質專業運動零售商有售。

如需更多詳情,請瀏覽 https://www.thenorthface.com.hk 或聯絡我們以獲得更多品牌訊息。


XPLR PASS member registration:Click to register

The Urban Exploration series will continue empowering explorers to traverse the city in functional and fashionable outfits and embark on a free-spirited "Never Stop Exploring journey through its stylish designs. The latest North Face Urban Exploration campaign is also launching at the Pacific Place bus station, accompanying explorers through every step of their journey. To celebrate the opening of the The North Face Urban Exploration Concept Store, customers who visit the new store at Shop 120B on Level 1 Pacific Place and spend HK$2,300 or more will receive a special edition phone lanyard. New members who register or follow the official @thenorthface_ue Instagram will also receive a free gift, available while supplies last.

註冊成為XPLR PASS會員:點此報名

Urban Exploration 系列將繼續透過其功能性與時尚兼備的設計,讓各位探索者身穿具機能感的穿搭遊歷都市,以率性的姿態踏上「Never Stop Exploring」的全新旅程。The North Face Urban Exploration 最新形象廣告更登陸太古廣場巴士站,讓城市探索延伸到戶外,伴隨你探索的每一步。 為慶祝新店開幕,即日起到訪金鐘太古廣場一樓120B 新店,購物滿港幣$2,300 即可獲贈特別版手 機掛繩乙條,新會員註冊或關注 @thenorthface_ue 官方 Instagram 亦將獲贈免費禮品,禮品數量有 限,送完即止。

Store Listing

The North Face Urban Exploration Concept Store
Shop 120B, Level 1, Pacific Place , 88 Queensway, Admiralty
Tel: 2431 0833

The North Face Exploration Concept Store
Shop 402-406, 4/F, Hysan Place, 500 Hennessy Road, Causeway Bay
Tel: 2892 1113

The North Face Concept Stores
Shop G07, G/F, K11 Art Mall, Tsim Sha Tsui, Kowloon
Tel: 3188 5206

Shop 505-505A, 5/F, New Town Plaza, Sha Tin
Tel: 2609 1110


分店詳情

The North Face Urban Exploration 概念店
金鐘道88號太古廣場1樓120B號舖
電話:24310833

The North Face 品牌探索概念店
銅鑼灣希慎廣場軒尼詩道500號 4樓402-406號舖
電話:28921113

The North Face 品牌概念店
尖沙咀 K11 Art Mall 地下 G07, 10 及 G25 號舖
電話: 31885206

沙田新城市廣場5樓505-505A號舖
電話: 26091110


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TRAIL RUNNING SHOES

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UE Designer_Naohiri Fujisaki